Yodio

I met Clay Loges when he applied and presented at RHP's Visibility Conference last year. I find it fascinating that he founded the first 10-minute oil change business (now Jiffy Lube) in WA and CA, and then morphed himself into a technology entrepreneur. How did he do that?

That is truly the spirit of the valley -- everything is possible!

The one thing I like very much about Clay is that he has no ego; he doesn't leave anyone out. He considers himself to be a "co-founder", and his assistant the other "co-founder". I don't think I've met a team of co-founders with that combination before.

Yodio's biggest competitor is Goldmail. Their one huge limitation is the requirement of a microphone on your computer to be able to record and share, whereas Yodio targets a bigger market allowing users to call in from any cell phone anytime, anywhere.

Most importantly, Yodio incorporates advertising via sponsorship -- so their charges are distribution oriented. According to Clay, "GoldMail and other voice recording shops view themselves as "producers", and they base their fees on access and usage. We view this as the old recording studio model which is challenged today by new technologies."

You are welcome to post your own thoughts, experiences, and knowledge about this topic of the audio publishing of personalized content market। I look forward to your comments!

Subscribe in a reader

Our Sponsors: Fenwick & West & Softjourn Send them business!